About
The Photographer
 lthough
he was not actually born with a camera in his hand, Walter Psotka has certainly
lived out every aspect of his life around his chosen calling. From the tender
years, Walter has been peering at the world through the lens of a camera.
At the age of 17, he had the first taste of the publication and recognition
of his work. Throughout his University career, Walter could usually
be found in the student council darkrooms. His work, at this time, included
prints for the University newspaper, newsletters and assorted school
publications. At the same time, he worked for Pollution Probe Scarborough
as photographer and photographic printer. During this time, Walter took
the opportunity to master the professional equipment that was available to
him.
Walter had his first
stint as a freelance photographer after graduation, doing television stills
for Global TV. He then spent the next six years in photographic retail, doing
freelance photography evenings and weekends to assist in the purchase of
his own studio equipment. In 1979, he became assistant manager for "Town
Portraits" in the Scarborough Town Centre. During this time, Walter
first joined the Professional Photographers Of Ontario. In the autumn of
1980, Walter purchased the business of a retiring photographer on Yonge St.
and became more heavily involved with the P.P.O. After 10 years on the executive
board, Walter served 2 1/2 years as chairperson. It was during this time
in 1993 that he received the award for International Day Photographer of
the Year. - Competing against top photographers in Ontario and New York State.
In 1995 Walter opened
up his new spacious, up scale studio in Rosedale, Toronto, two blocks south
of his original studio. Here he specializes in public relations photography,
personal and executive portraiture, the restoration of old photographs and
archival printing. As a lifelong student and teacher of photography, Walter
has had the opportunity to train with some of Canada's finest "old masters",
veterans in photography from whom he learned the subtle techniques in posing,
lighting and restoration. Since 2001, Walter has almost completely changed
over to digital photography. His skills in traditional photography have put
him way ahead of his competitors in the new realm of digital photography.
Walter has a reputation
for taking on the most challenging of assignments, meeting needs and fulfilling
expectations while having fun in the process. A detailed consultation with
the client is taken before the sitting or shoot to discern the context and
expectations of the desired photograph. Budget and time parameters are also
discussed so that all parties involved are quite satisfied. For Walter, good
communication with his clients is essential. He has been located in the Yonge
- St. Clair area for almost 24 years as and involved community member and
has enjoyed good friendships and working relationships with his clients and
neighbours.
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Clients Include |
Non
Profits |
Other
Affiliations |
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